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Listen
to your customers. You are not really selling products
or services; you are selling customer satisfaction. Satisfied
customers return to spend more money and are likely to
refer new customers to you. |
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It
is estimated to cost ten times as much to acquire a new
customer as it does to retain a current customer through
good customer service. |
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If
your company runs well now in your absence, it will run
well in the event of your disability or death. If you
are currently indispensable, start training people now.
One of the most rewarding forms of retirement is to own
your own company and to be absent as much as you like. |
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The
word ability spelled "A.B.I.L.iTy" could
stand for Accountant, Banker, Insurance Agent, and Lawyer,
and Technical Advisor. These professionals handle a variety
of business problems every day. They make excellent sounding
boards for proposed transactions. Consulting with them
before you conclude any deals can save you many problems. |
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You
can be your own best business troubleshooter. Consider
arranging a trip to visit a half dozen businesses just
like yours, but outside your trade area. Discuss products
or services, customer relations, vendors, physical plant
and equipment, and financial statement information with
these non-competing colleagues. Arrange a five- to ten-day
trip. Take your financial statements, a copy of your floor
plan, your camera, and a long list of questions. When
you return, you will be able to inform your staff of all
you learned. This trip is especially beneficial if you
are not affiliated with a franchise business. |
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Every
business should operate from a budget. Your last year's
financial reports serve as an excellent guide to setting
this year's budget. Since it is designed with the best
information you have available at the outset, the variances
from the budget figures may give you valuable information
in preparing the next year's game plan. |
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Before
you start a new business, be sure the community can support
such a business. Some areas are not large enough to warrant
certain specialty shops. A bicycle shop, for example,
may take a population base of 50,000 people to make it
profitable. A grocery store, on the other hand, may be
profitable in a town of only a few thousand. |
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Is
it necessary or profitable to have accounts receivable?
Credit is necessary to attract some business, and it is
profitable if properly managed. For example, a construction
company finds it impractical to issue credit cards to
all its employees and inconvenient to use a check for
every purchase. In exchange for the courtesy of an open
account, such a customer should be willing to pay immediately
upon receipt of a billing statement. |
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Business
deals and special franchises which sound too good to be
true usually are. We will gladly assist you in
reviewing any new purchase or business proposal. |
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Business
partnerships (marriages) seldom have the same courtship
afforded most marriages. In the absence of this courtship,
you should have your attorney draft a well-written partnership
agreement. It is also important for family partnerships. |
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Don't
incorporate your business without first checking the long-range
tax and non-tax considerations. There are many small corporations
that would have been better off operating in some other
legal form. |
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Some
businesses receive penalties for late payroll tax deposits.
To avoid such problems, don't sign payroll checks unless
the first check in the stack is the payroll deposit to
your bank. This may have you paying deposits earlier than
required, but you will not be receiving penalties. There
are companies that specialize in providing payroll services
- from preparing checks to making your timely tax deposits. |
What
makes a business successful?
Business
problems and their solutions are as varied as are different
businesses. There are some
universal truths, however, in managing any business.
Whether
you are starting a business or operating a going concern,
we can help you select the proper organizational structure
and help you prepare documents to secure adequate financing.
We will work with you and your other advisors to help solve
your business problems.
We can
assist you with loan applications, pricing, credit policies,
cash flow needs, cost controls, and other management issues.
We will gladly assist you in reviewing your operations to
see what you might do to be more profitable.
Give us
a call for a no-charge initial conference. You should interview
us, as you would any professional, to determine if we will
be a good long-term match for you and your business. If we
don't have the answer to your problems, we will assist you
in locating someone who does.
You may
find the resources on our links
page to be interesting and useful. The links lead to numerous
calculators for finances and other computations as well as
some very good reference sites. We always welcome your questions.
Contact us by phone or e-mail. We appreciate hearing from
you.
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